i love this because:
i'm a twins fan (of course). things with a regional connection are always a little bit nostalgic. it means more to me than it would to someone in rhode island with no ties to the upper midwest. but it might mean more to a baseball collector in a different way than it does to me.
it's also in such good shape. the cardboard is stiff, there aren't any creases and only a little surface wear. plus the matches are still inside, which completes the package. i actually love that two matches were used - in that way, i can tell it wasn't found with 100 others fresh out of the box, it was actually saved and preserved by an actual baseball fan. that makes it a little more unique to me.
another plus is that i know what year it is from: the 1970 home game schedule is printed on the inside. often you can't accurately date an item without in depth research.